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Growing your farm’s potential​

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Sustainable innovation

Genetics

Terminal by Design. Protected by Discipline.
Every advantage in the EcoPrime program starts with genetics.
EcoPrime’s genetic foundation is powered by HelixAgra, a leader in feed-efficient, performance-driven cattle genetics. Rather than chasing volume or breeding optionality, EcoPrime made a deliberate decision early:

Only terminal cattle. No exceptions.

This ensures that every calf entering the program is purpose-built to:

EcoPrime genetics are further protected by DNA-level traceability, allowing animals to be tracked with biological precision—far beyond conventional tag- or lot-based systems. Our EcoPrime traceability extends beyond paperwork to biological certainty.
This is not breeding for optionality. This is breeding for outcomes.

Our sustainable services

EcoCalf Nursery

Where Performance Is Protected Early

Most beef programs lose value early—during calving and the first weeks of life. EcoPrime treats this phase as the most critical leverage point in the entire system.

Cattle that never have a bad day produce the best beef.

EcoPrime’s calving and nursery operations deliver:

  • Mortality rates 5× lower than standard operations
  • Continuous health monitoring
  • Low-stress handling environments
  • Nutrition aligned with genetic potential

Confident

The program is led by the industry’s most effective calving professional—a key reason EcoPrime can confidently insure animals across their lifecycle.

Certification

EcoPrime is also pursuing certification with Certified Humane, positioning the program to become the first Certified Humane calf nursery in the country.

This focus on animal welfare dramatically reduces

  • Supply chain interruption risk
  • Regulatory and reputational exposure
  • Downstream concerns around animal treatment

Animal welfare isn’t a slogan

It’s a risk-management strategy that:

  • Reduces risk of supply disruption
  • Protects downstream partners from animal-welfare concerns
  • Reinforces consumer and buyer confidence
Verified Finishing at Scale

Feed Lot Operations

EcoPrime does not rely on generic feedlot capacity.
Instead, cattle are finished through premium feedlot partners selected for:

USDA Process Verified Program (PVP)

All feedlots in the program comply with EcoPrime’s USDA Process Verified Program (PVP) requirements, reporting the data necessary to verify:

This stage proves what the genetics promised—and does so faster than traditional programs.

The result: cattle that reach processing weight in an average of 14 months, while still grading Prime and High Choice.

Certified, Accessible, Export-Ready

Processing

EcoPrime cattle are processed through Fort Worth Meat Packers, a USDA-inspected facility capable of meeting the most demanding global standards. 

Processing capabilities include:

The facility is located just minutes from historic Downtown Fort Worth, Texas, offering:

This is where EcoPrime’s genetics, animal care, and feed efficiency are finally proven—on the rail.

One System. Many Specialists. Zero Gaps.

EcoPrime’s advantage is not that it does everything itself.

Its advantage is that it has assembled the best operators in the industry and integrated them into one verified, managed supply chain with:

This is how EcoPrime delivers at scale: